Data Briefs
Nike x Luxury Collaborations
A deep dive into the sportswear brand's latest collaborations within the luxury sphere.
Brand partnerships offer new ways to engage with your targeted audience by generating Media Impact Value™ (MIV®). Having previously analyzed the performance of brand collaborations Jimmy Choo x Timberland and Supreme x Nike, we now deep-dived into the performance of more recent Nike collaborations: Jacquemus x Nike and Louis Vuitton x Nike. This report will provide key insights into the Nike x Luxury collaborations’ performances, and a breakdown of the Media Impact Value™ achieved.
In this Nike x Luxury Collaborations report, you will find:
- An overview of brand partnerships as a successful strategy
- The overall Media Impact Value™ generated by each collaboration
- A deep-dive into Nike’s Collaborations with key Luxury players
- The top Online Voices and top Social Media placements for each partnership