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In this installment of #Knowyourmiv, we’ll be expanding our horizons and looking at the top ten Chinese Influencers you should know. Western fashion, luxury,… Read the article   >

Welcome to our China 520 Valentine’s Day report for 2021 where you will learn about selected campaigns created by luxury brands in the Fashion,… Read the article   >

After a year of postponements and cancellations, brides and grooms around the world are expected to rush back to wedding planning this summer. The… Read the article   >

Digital transformation and fashion technology have been at the forefront of the conversation in the last 10 years for the fashion industry. However, it… Read the article   >

ACTIONABLE METRICS AND RESOURCES TO TRACK YOUR PR AND MEDIA MONITORING EFFORTS Measuring your PR and Media strategy is essential to understand the impact… Read the article   >

While brands look towards the industry’s top retailers to help drive sales, retailers are also looking for ways to innovate as more competition enters… Read the article   >

The COVID-19 pandemic has had long-lasting effects on consumption habits and broader economic conditions, meaning marketing and brand promotion has proved more challenging than… Read the article   >

The last few years have not been short of collaborations between fashion brands: different universes and styles that come together, mixing identifiers and the… Read the article   >

A MONTHLY ANALYSIS OF THE TOP INFLUENCERS IN BEAUTY IN THE MONTH OF MAY Welcome to our new series where we bring you the… Read the article   >