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AN ANALYSIS OF THE FIGURES THROUGH MIV® AND VOICE APPROACH TO SEE SHIFTS AND TRENDS ONE YEAR AFTER GOING DIGITAL In this Fashion Week… Read the article   >

FUNDAMENTALS FOR KOL CAMPAIGNS TO HELP DEVELOP YOUR MARKETING STRATEGY IN CHINA Welcome to our new guide ‘The Ultimate Dictionary for KOL Campaigns in… Read the article   >

A MONTHLY ANALYSIS OF THE TOP INFLUENCERS IN BEAUTY IN THE MONTH OF FEBRUARY Welcome to our new series where we bring you the… Read the article   >

The social media scene can greatly differ depending on where you are in the world, especially when comparing social media in the US, UK,… Read the article   >

We’ve all heard how fashion and beauty brands are fighting to stay relevant and connect with younger generations – whether it’s adopting a See-Now-Buy-Now… Read the article   >

In this new series #LaunchmetricsProTips, we will walk you through Launchmetrics’ Brand Performance Cloud, as well as its different solutions and applications. Through short… Read the article   >

On February 11th, Fashinnovation hosted their large-scale virtual event, ‘Fashion is Now’, featuring leaders across the industry who spoke on everything from sustainability to… Read the article   >

China has become a major power player across the Fashion, Luxury, and Beauty industries. Sales in this market have already recovered to the levels… Read the article   >

The Fédération de la Haute Couture et de la Mode partnered with Launchmetrics to digitize this season’s Fashion Shows and create a fully-integrated platform… Read the article   >